Scott Frost Leads PHTA into 2026: Elevating Pool Industry Standards with Innovative Leadership

Written by: Andy Braudway

Scott Frost Appointed Chairman of PHTA Board for 2026

With a strong reputation for growth and innovation, Scott Frost has been appointed as Chairman of the Board for the Pool & Hot Tub Alliance (PHTA) in 2026. Frost, who is at the helm of Heritage Pool Supply Group as President, brings his extensive 30-year experience within the pool, spa, and hot tub industry to this influential role. His journey with the PHTA began with his involvement since its board unification in 2019, serving previously as Board Treasurer from 2022-2024.

After an extensive career, including prominent positions with Zodiac Pool Systems and Fluidra North America, Frost joined Heritage Pool Supply Group in 2025. His expertise in building reliable sales and marketing teams and fostering business partnerships predicts a promising future for Heritage’s growth and innovation. As PHTA Board Chair, Frost aims to fortify the core values of educating, advocating, and elevating standards within the industry, particularly focusing on the areas crucial for pool repair and maintenance professionals.

PHTA’s New Executive Committee and Board Members

In 2026, the PHTA Executive Committee welcomes new leadership with Gregory Claffey from Pentair Pool as Chair-Elect, Stuart Baker from Hayward Holdings, Inc. as Treasurer, and Caley Golding from Gib-San Pool & Landscape Creations as Secretary. The Immediate Past Chair, Donna Williams of POOLCORP, rounds out this dedicated team. Each member’s expertise contributes to the resilience and professionalism underpinning the pool industry’s rapid advancements.

The new Board Members at Large include industry powerhouses such as Kyle Chaikin of The Chaikin Ultimate Group and Kevin Post of Counsilman-Hunsaker. These leaders, alongside others, will provide crucial guidance and strategic direction, ensuring the PHTA maintains its role as a cornerstone for advocacy and educational excellence for pool repair professionals across the nation.

Leadership with Vision and Expertise

Sabeena Hickman, CAE, President and CEO of PHTA, expressed her enthusiasm for Scott Frost’s appointment, citing his profound understanding of the organization’s mission and its members’ diverse needs as instrumental for future initiatives. “Scott Frost’s leadership will undoubtedly drive the next wave of progress and innovation within the pool repair sector,” Hickman emphasized, highlighting the anticipation for new developments in pool maintenance standards and safety practices under Frost’s guidance.

The PHTA, with its storied history since 1956, continues to dedicate itself to the advancement of the pool industry by bridging education with action, sustaining high standards, and ensuring its members expand their professional acumen. For further inquiries, PHTA’s Director of Content and Communications, Amy Willer, is available to provide more information.

About the Pool & Hot Tub Alliance

The Pool & Hot Tub Alliance (PHTA), a stalwart organization since 1956, champions over 4,000 professionals globally in the $62 billion industry. PHTA’s commitment lies in educational enhancement, robust advocacy for industry standards, and bolstering market growth. With initiatives promoting water safety and the enjoyment of swimming, PHTA aims for safer pool environments and pervasive community access to swimming facilities, reinforcing their vital role in community wellness.

Join PoolRepair.fyi in supporting the initiatives and leadership within the PHTA, as we collectively enhance the professionalism and safety of the pool industry.

#PoolRepair #PHTALeadership #PoolMaintenance #PoolSafety #IndustryInnovation

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Scott Frost Leads PHTA into 2026: Elevating Pool Industry Standards with Innovative Leadership

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Andy Braudway is the founder of Absolutely Elite LLC and the creator behind BreweriesNearMe.us. With a passion for helping local businesses thrive online, Andy has helped thousands of companies grow their digital presence worldwide. When he’s not optimizing websites or building powerful SEO strategies, you’ll find him sampling craft beer flights across the globe—from small-town taprooms to legendary breweries. A true beer enthusiast, Andy’s love for everything from Guinness to local microbrews is what inspired the creation of this national brewery directory.  Find out more about Andy and the team behind Pool Repair Directory